Capture truth, capture reality
When I was in middle school, we studied literature about “the six blind fortune tellers and an elephant.”
Each teller would choose a position and describe how the elephant would look. Each tells the truth, but nobody agrees with the others.
Truth has its own essence. It’s a spark of inspiration, a wisdom, a realization that we sometimes discover.
Reality seems bigger than the truth. It’s multi-dimensional. To capture reality, one must see it from different angles.
In business, entrepreneurs possess the truth. They have something to offer. They see the world in different ways. But reality may not present itself until they put in the effort and do the groundwork.
Results come after.